Hi, we’re so happy you’re here!

I’m Lohren, a mom to three girls. This is my sister, Emma, who isn’t a mom but is a 5-star aunt who I truly couldn’t survive without and manages a lot of business behind the brand.

I was visiting with another mom at the park while our kids were playing when she asked me, “What do you do?”, to which I replied “I’m just a mom”. She kindly responded and said, “Never say just when you make that statement, there is nothing more challenging than motherhood.”

I’m not just a mom.

To my kids I am a mom, a nurse, a teacher, a therapist, a chef, a maid, a friend, a secret keeper, a cheerleader, a sports coach and an inventor of games. To them I am a safe place, a chauffeur, the ultimate listener, a lifeline, an advice columnist, and so much more.

To myself I am more than just a mom. I am a teacher, a creator, an avid reader, a sister, a daughter, an aunt. I am a lover of naps and sunshine. I am repeatedly failed NYT crossword attempter, a not so great cook, a believer and a friend.

So we created this brand to remind moms everywhere that they’re not only amazing moms, but they’re so much more too!